1st promo song
: AriAri (No.2) Lee
jung hyun returned with 4th album. Theme of this album is going
back to NATURAL WORLD. She looked that she didn't want no more
developed world dirtily. For the first time, Lee jung hyun's face showed
up on the album sleeve. And her face looked natural. Ari
Ari is techno dancemusic but it linked up with korea traditional
music. Ari Ari title is from korea folk song 'Arirang'. She danced
adaptation dance mixed with Arirang dance. This song went up
til no.2 on the chart of SBS Ingigayo. and No.9 on MBC Music Cap. This was better than her 3rd album success.
Crossover music with Korea classic music was tried by Seo Tai Ji
at first.

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Ari
Ari Music Video
(Captured
by Yeseule)
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2nd promo song
: Dala Dala (Hit) LET
ME SHOW YOU WHAT IS KOREAN SOUND. This song title is Dala Dala.
Dal means MOON. So Dala Dala means calling moon. Some kinda
desperate way. Old korean people used to pray to moon for their
wish. Yes. Lee jung hyun tried crossover music here. Techno
music + Korea traditional music. She said she would show KOREAN
TECHNO SOUND. And she seemed to get success, mixing two different
genres. Actually this song is very good as trying crossover. She
also used korea traditional dance here in this music video. Her
dance is from korea traditional dance called 'Bongsantalchoom'. In
korea, many people think that lee jung hyun is just a singer who
releases cheap dancemusic. But it's not. She always tries new
music unlike other formal artists. She even designed her own clothes
with her sister to use here in this MV. Her dress is very well-designed
for traditional atmosphere. Also in the intro, korean classical
music instrument was used as sampling. Ari Ari was great but
Dala Dala means more than Ari Ari, cuz of its experimental spirit. Peak
position of MBS Music Camp was 38. (MBC Music Camp 166th)
PS
: Red circle on her each cheeks is called Yeonji-Gonji. This
is also korea traditional make-up when korea ancestor used to do when
they get married.

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Dala
Dala Music Video
(Captured
by Yeseule)
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